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PR/Marketing Features

Making a Ripple Rather Than a Blast

Natalie Burg Thursday, May 16, 2013

Hans Hegge was into texting before anyone knew the meaning of "LOL." It's hard to believe but six years ago text message technology was an open frontier. And Hegge's Text Ripple was an early pioneer. Today the Auburn Hills-based text marketing company has clients in 38 states and big plans for the next tech innovation.

Being A Mompreneur: A Conversation with Lynne Golodner

Jon Zemke Thursday, January 26, 2012

Working from home is one thing. Running a successful business with employees out of your house is another. Lynne Golodner not only found a way to stay at home and grow her PR firm, Your People, she attracted a like-minded staff. Metromode asks her how she does it.

Full Press Success: A Q&A with John Gongos

Jon Zemke Thursday, March 31, 2011

Despite his company's huge successes, John Gongos doesn't consider himself an entrepreneur. The veteran market researcher does, however, have strong opinions about leadership, developing talent, and taking a smart approach to business growth. Metromode's Jon Zemke get's the skinny.

Embracing Change: A Q&A with Marcie Brogan

Dennis Archambault Thursday, March 24, 2011

From the smokey cocktail parties of the '60s to the caffeine and Facebook fueled world of the Internet, advertising exec Marcie Brogan has seen it all. More importantly, she has embraced rather than resisted the inevitable changes in her industry. Metromode chats with her about the state of Metro Detroit's advertising firms -- past and present.

Double Lives: Jim Miller

Tanya Muzumdar Thursday, January 20, 2011

Jim Miller is restless... In that fingers-in-many-pies sorta way. Not only is he Metro Detroit's go-to guy for marketing and PR as a member of Franco's Leadership Team, he's also a children's book author. As Nikka Costa sings, "everybody got their something".

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PR/Marketing Blogs

Charlie Wollborg

Thursday, December 17, 2009

Metro Detroit recently got its own version of the venerable Chautauqua gathering of thinkers with the inaugural TEDx Detroit intellectual and creative conference. This week, TEDx organizer and ad man Charlie Wollborg, founder of Curve Detroit Advertising, Marketing & Design, presents another Chautauqua of the mind with his collection of videos aimed at refilling Michigan's economic fountain of ideas.

Scott Trudeau

Thursday, August 06, 2009

In today's interactive web world, businesses in the Great Lakes region need to be more than just a flash in the big 'ole pond. Avid windsurfer Scott Trudeau, president of Daggerfin, a growing creative services agency, will dish on marketing and branding for the little guy and how we can attract more creative types to the area.

Derek Mehraban

Thursday, April 02, 2009

National hoopla centers on Detroit this weekend, as it hosts the NCAA Final Four championship. Derek Mehraban, CEO of Ingenex Digital Marketing (and MSU basketball buff!) will be playing up the region's home court advantage, starting with how companies can adopt MSU's winning game plan.

John Gongos

Thursday, February 28, 2008

John Gongos is the President and CEO of Auburn Hills-based Gongos Research. Moving from neighboring Ohio to Birmingham in 1987, John has seen his company flourish in the struggling economy. He'll be writing about why diversification is important, how to leverage emerging technologies and how to keep and nurture young talent.

Ron Suarez

Dr. Ron Suarez Thursday, June 14, 2007

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PR/Marketing Videos

Brogan & Partners

Tom Hendrickson Thursday, September 25, 2008

When your business relies on great ideas it's wise to keep your inventory happy; namely the creatives that work for you. Birmingham-based Brogan And Partners Convergence Marketing gets it. Seriously. From its historic downtown digs to its employee perks to an underlying appreciation for the creative spirit, Brogan has long been one of Metro Detroit's most desirable places to work.

RTT, USA

Tom Hendrickson Thursday, June 05, 2008

The virtual world is their oyster. Royal Oak's RTT, USA has turned its virtual prototyping technology into a must-use strategy for companies developing new products. It can then use that same technology to virtually market the product to an endless Internet audience. Cool.